Unilever Makes Major Appointment

Mustafa Seçkin, who has successfully served as General Manager of Personal Care for Unilever Middle East & Turkey and Country President of Unilever Turkey for five years, has been appointed General Manager of Ice Cream for Unilever Europe, United Kingdom, Ireland, Australia and New Zealand. Mustafa Seçkin will begin his new position at Unilever's headquarters in the Netherlands as of 1 February 2024, leading the company's largest business unit in ice cream. Over more than 30 years, Mustafa Seçkin has assumed significant responsibilities and various leadership roles both domestically and internationally, delivering successful business results in emerging markets, particularly leveraging his extensive experience in food and ice cream categories. Unilever Turkey Country President successfully navigated Turkey's operations through global pandemic, inflationary conditions, natural disasters and supply chain disruptions. Mustafa Seçkin also spearheaded the transition to future working models and digitalization processes, including the renovation of Unilever Turkey's head office. [caption id="attachment_159084" align="aligncenter"] Mustafa Seçkin[/caption] A true ambassador for Unilever, which has operated in Turkey for over 100 years, Mustafa Seçkin served as Chairman of the United Nations Global Compact Turkey National Network from 2016 to 2019, spearheading corporate sustainability on Turkey's agenda by advancing sustainable and inclusive global economy objectives. Mustafa Seçkin also served as Board Member at the International Investors Association (YASED) and Dutch Business Association Turkey (DBA Turkey) in various capacities. The Middle East & Turkey Personal Care organization under Mustafa Seçkin's leadership demonstrated exemplary financial results alongside competitive and profitable growth, achieving recognition as one of the highest-performing personal care business units within Unilever globally. As a result of his impressive career within Unilever and strong leadership, Mustafa Seçkin, appointed as General Manager of Ice Cream for Unilever Europe, United Kingdom, Ireland, Australia and New Zealand, will bring his distinctive leadership style, extensive knowledge and proven experience in delivering successful outcomes to his new role.